Tourists Flows
A person who travels for pleasure is known as a TOURIST. They travel either to another country or place either for recreation or business purpose. Number of tourists visiting a particular place and its statistics is referred as Tourist Flow. Tourist Flow is very important in all countries because of the material profits it brings. Tourism allows people to see the world its people, culture and traditions. Tourism can influence religious viewpoint. Tourist Flow encompasses transportation, caterings, and accommodations. Thus tourism is actually world’s largest industry and generator of jobs. Tourism is of different types like Pilgrimage Tourism, Health tourism, Winter Tourism, Niche Tourism, Eco Tourism etc...The tourist flow varies from season to season and from place to place.
Factors Affecting Tourist Flow
There are several factors that affect the flow of tourists in a country like transportation facilities, Hygienic Amenities, Promotion strategies, Maintenance of Heritages, Professionals in the tourism industry etc...Demographic trends and social changes have impacts in tourist flow. The fall in number of young people, increase in one parent household, small family concept all these affect the Tourist Flow to great extent. Regional Products and destinations of particular area promote tourism. Marketing and Communications develops and manages global marketing strategy for developing Tourist Flow. This includes advertising, destination, public relations, digital marketing and creative services. The group supports the activities of tourists. Destination services formulate and provide policy advice to develop and grow tourism. Tourism Operations group is also responsible for media and corporate communications and communications with tourism industry.
Importance of Tourist Flow
Tourist Flow provides a major economic development for many countries and regions and improves the quality of life of their residents. Both the public and private sectors involved in tourism depend on planning to achieve sustainable tourism development that respects the local community, creates employment, maintains the natural environment and delivers a quality visitor experience. Tourist Flow is important as it provides a common vision, direction and commitment for tourism, which are the result of participation of many stakeholders.
Tourism & Tourist Flow Planning
Planning is the process of identifying objectives and defining and evaluating methods of achieving them. Tourism Planning considers economic, social and institutional aspects of tourism development. Flow of tourists should be planned effectively as the tourism is the main factor of a country’s economic development. Tourism is identified as a means of serving broader community goals it is important to develop plans with more specific tourism development objectives.
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